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Article Summary
Kylie Jenner Unveils New Ready-to-Drink Vodka Soda Brand, Sprinter
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Key Takeaways
- Kylie Jenner has launched a new ready-to-drink vodka soda brand named Sprinter.
- The brand aims to redefine the ready-to-drink market with its unique and refreshing flavors.
- Sprinter is made with real fruit juice and contains no artificial sweeteners or flavors.
- The brand has been launched in partnership with Beam Suntory, a world leader in premium spirits.
- Jenner’s entry into the alcohol industry follows her successful ventures in the beauty and fashion industries.
Introduction: A New Venture for Kylie Jenner
Known for her successful ventures in the beauty and fashion industries, Kylie Jenner has now stepped into the alcohol industry with the launch of her new ready-to-drink vodka soda brand, Sprinter. The brand, which is made with real fruit juice and contains no artificial sweeteners or flavors, aims to redefine the ready-to-drink market with its unique and refreshing flavors.
The Launch of Sprinter
On March 15, 2023, Jenner announced the launch of Sprinter on her social media platforms. The brand has been launched in partnership with Beam Suntory, a world leader in premium spirits. The partnership aims to leverage Jenner’s influence and Beam Suntory’s expertise in the spirits industry to create a brand that resonates with consumers.
Sprinter’s Unique Offering
Sprinter offers a unique take on the ready-to-drink vodka soda market. The brand’s drinks are made with real fruit juice and contain no artificial sweeteners or flavors, setting them apart from many other ready-to-drink options on the market. Sprinter’s drinks are also gluten-free and low in calories, catering to health-conscious consumers.
Jenner’s Entry into the Alcohol Industry
Jenner’s entry into the alcohol industry follows her successful ventures in the beauty and fashion industries. Her beauty brand, Kylie Cosmetics, was valued at $1.2 billion in 2019, and her fashion brand, Kendall + Kylie, has also seen significant success. With Sprinter, Jenner aims to bring her entrepreneurial spirit and keen sense of what consumers want to the alcohol industry.
FAQ Section
- What is Sprinter? Sprinter is a ready-to-drink vodka soda brand launched by Kylie Jenner in partnership with Beam Suntory.
- What sets Sprinter apart from other ready-to-drink brands? Sprinter’s drinks are made with real fruit juice and contain no artificial sweeteners or flavors. They are also gluten-free and low in calories.
- When was Sprinter launched? Sprinter was launched on March 15, 2023.
- Who is Kylie Jenner? Kylie Jenner is a reality TV star and entrepreneur known for her successful ventures in the beauty and fashion industries.
- Who is Beam Suntory? Beam Suntory is a world leader in premium spirits, known for brands like Jim Beam and Maker’s Mark.
Conclusion: A Promising Venture
With the launch of Sprinter, Kylie Jenner has made a promising entry into the alcohol industry. The brand’s unique offering, coupled with Jenner’s influence and Beam Suntory’s expertise, positions it well in the ready-to-drink market. As Jenner continues to expand her entrepreneurial ventures, Sprinter is a brand to watch.
Key Takeaways Revisited
- Kylie Jenner has launched a new ready-to-drink vodka soda brand named Sprinter.
- The brand aims to redefine the ready-to-drink market with its unique and refreshing flavors.
- Sprinter is made with real fruit juice and contains no artificial sweeteners or flavors.
- The brand has been launched in partnership with Beam Suntory, a world leader in premium spirits.
- Jenner’s entry into the alcohol industry follows her successful ventures in the beauty and fashion industries.
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